A Quick Guide to App Store Optimization

App Store Optimization

Bigger than Hollywood. That’s what the app industry is, according to Business Insider UK. Estimates from Statista say that the worldwide mobile app revenues exceeded $50 million. At the same time, the emerging industry is highly competing as it doesn’t know borders. More than 3 million apps are currently available in Google Play and AppStore altogether. So how…

Read More

How to create a successful ecommerce app

Ecommerce solutions

Did you know that the global share of mCommerce was around 40% of all eCommerce transactions? Almost two-thirds of UK’s and 50% of US’s ecommerce traffic now comes from mobile devices (Emarketer). However, retailers didn’t respond to this rapid shift towards mCommerce as quick as the customers. Criteo points out that add-to-basket and purchase rate are lower on…

Read More

How can mobile travel apps boost bookings and revenue

Tourism apps

If somebody knows how bookings are important, it’s Croatia – the country where both of our offices are located. Tourism holds the country together and helps patch up the cracked national budget. Everyone relies on it, but we’re far from the comfort zone. The industry is fast changing: local sunshine-and-sea value proposition had to be…

Read More

Join our Backend Team in Osijek or Virovitica!

Join our Back-end Team! Blue Factory is looking for a new Back-end team member who would like to build a career in developing server-side web application logic and integration of the work Front-end developers do. Who we are? Blue Factory is an IT company with offices in Osijek and Virovitica. Currently there are 21 Factory workers. We provide web & mobile…

Read More